Guide to Successfully Selling Dietary Supplements on Amazon with TheStashow

The dietary supplements market is booming, with a worth of over $30 billion in the United States alone and an annual growth potential of more than 12%. With the potential to tap into a global customer base, Amazon's marketplace offers a prime opportunity for individuals and brands to sell dietary supplements. However, Amazon has strict requirements and policies for this category, making it a gated one. In this comprehensive guide, with the assistance of TheStashow Method, we will take you through all the steps and information you need to successfully launch and sell your dietary supplements on Amazon.

Dietary supplements, as defined by Amazon, are products that encompass vitamins, minerals, herbs, amino acids, fatty acids, and other substances that supplement the diet. These supplements come in various forms such as tablets, capsules, softgels, gelcaps, powders, and liquids, offering a wide array of health benefits. While there used to be a $3,000 fee for approval to sell dietary supplements, it has been replaced with stringent policies.

To become a seller of dietary supplements on Amazon, you must meet specific criteria:

1. Professional Seller Account: You need to have a 'Professional Seller Account' in good standing, which costs $39.99 per month.

2. Certificate of Analysis (COA): You must provide a COA issued by an ISO/IEC 17025 accredited laboratory.

3. Compliance with cGMP: Your manufacturing, packaging, labeling, and holding operations for dietary supplements must adhere to current Good Manufacturing Practices (cGMP).

4. Nutritional Labeling: Your supplements must have proper nutritional labeling.

5. Legal Compliance: You must comply with all federal, state, and local laws, as well as Amazon's policies.

Amazon requires several documents to ensure compliance before allowing a seller to list dietary supplements:

1. Certificate of Analysis (COA) by an ISO/IEC 17025 accredited lab.

2. cGMP (current Good Manufacturing Practices) Certificate issued by an accredited third-party certification body in compliance with 21 CFR 111, 21 CFR 117.

3. Invoice of purchase from the manufacturer (dated within the last 180 days and with a product quantity above ten units).

4. Actual product photos depicting compliance with labeling requirements.

Amazon's guidelines for selling dietary supplements are detailed, and compliance is crucial for a successful seller relationship. Here are some key requirements:

• Supplements should remain sealed in their original packaging.

• They should be in new and unopened condition.

• Container identification codes must be clearly visible (serial numbers, lot numbers, and matrix codes).

• English-language labels must include the product's name, quantity, ingredients, Supplement Facts panel, and the name and address of the original manufacturer, distributor, or packer.

• Claims of similarity to prescription drugs or controlled substances are prohibited.

• The product's name and ingredients, along with an image of the product label's ingredient list, should be included.

• Claims of similarities to anabolic steroids or mentioning diseases are not allowed.

Certain product categories are restricted on Amazon. To sell FBA products in these categories, you need to undergo a special approval process. Once approved, your private label supplements are eligible for Fulfilled by Amazon, which offers Prime Shipping, reaching 126 million Amazon Prime members in the United States.

1. Register for a professional seller account with a good track record.

2. Send a qualified invoice from a distributor or manufacturer of supplements, including your name and address, a date within 180 days of your application, and a purchase of ten or more product units.

3. Provide photos of the dietary supplement container, ensuring they are original and not copied from the internet.

4. Submit additional documentation, including a Certificate of Analysis, Good Manufacturing Practice (GMP) Certificate, 510(K) Premarket Notification, and a screenshot from FDA registration.

The dietary supplements industry is rapidly growing, making it an ideal time to consider establishing your brand. The Stashow can guide you through the entire process of selling private label supplements on Amazon, from understanding Amazon's requirements to launching your products successfully. They can assist you with product development, sourcing, branding, and marketing, ensuring your journey in the dietary supplements market is both compliant and profitable.

How to Create Your Own Supplement & Superfood Brand Without Inventory or Risk

Before diving into the supplement market, it's crucial to understand what Amazon considers a supplement. Amazon defines supplements as products intended to supplement the diet, containing dietary ingredients such as vitamins, minerals, herbs, amino acids, and more. For a deeper understanding, visit TheStashow.com.

Amazon enforces strict regulations when it comes to the claims you make about your supplements. Avoid making claims that your supplements can cure, treat, or prevent specific health conditions, as this can lead to account suspension. Additionally, the supplement industry is regulated by the FDA, and adherence to both Amazon's policies and FDA regulations is essential.

To sell supplements on Amazon, you need to gain approval as a supplement seller. This involves providing documentation, including a Certificate of Analysis (COA), and adhering to Amazon's policies. The approval process can be lengthy, so patience is key.

While popular supplements like vitamins, minerals, and weight loss products dominate the market, it's essential to conduct thorough research. Identify gaps in the market and offer unique, high-quality products. Managing your inventory and monitoring shelf life, especially for products with expiration dates, is crucial.

Selling supplements on Amazon can be a lucrative business, with a growing demand for health and wellness products. To stand out, invest in advertising, branding, and exceptional customer service. Staying updated on industry trends and delivering quality products will set you on the path to success.

selling supplements on Amazon is a profitable endeavor, but it comes with strict regulations and competition. By following Amazon's rules, complying with FDA regulations, and investing in your brand, you can tap into the thriving supplement market. For further guidance and information, visit TheStashow.com.

Dietary supplements, as defined by Amazon, are products intended to supplement the diet and contain dietary ingredients such as vitamins, minerals, herbs, amino acids, and more.

You need a Professional Seller Account, a Certificate of Analysis (COA), compliance with cGMP, proper nutritional labeling, and adherence to all federal, state, and local laws and Amazon policies.

Required documents include a COA from an accredited lab, a cGMP certificate, an invoice of purchase, and actual product photos depicting compliance with labeling requirements.

Compliance factors include packaging requirements, English-language labels, and strict guidelines for the product details page. Claims of curing, treating, or preventing specific ailments are prohibited.

TheStashow can guide you through the process of product development, sourcing, branding, and marketing to ensure your journey in the dietary supplements market is both compliant and profitable. Visit TheStashow.com for more information.

Selling dietary supplements on Amazon is a promising opportunity, but it comes with stringent requirements and fierce competition. Success in this market requires a comprehensive understanding of Amazon's policies, adherence to FDA regulations, and a commitment to providing high-quality products. The Stashow, with their expertise and guidance, can help you navigate this challenging terrain.

As you embark on your journey to create a supplement brand, remember that TheStashow.com is your trusted partner. They will assist you in every step, from understanding Amazon's requirements to building a strong brand and thriving in the ever-expanding dietary supplements market on Amazon. Your success in this industry is not only possible but highly achievable with the right guidance and commitment.